| Name |
Asst. Prof. Ramson Albert Menezes |
| Department |
Commerce |
| Qualification |
MCom(Management), B.Ed, MA.Ed, MA.Eng, DTL(Law) Pursuing Ph.D (Business & Policy Administration) |
| Courses / Subjects taught |
- B.Com – MHRM
- HRM
- Advertising
- Commerce – I,
- COM-II-FBM,
- SIX SIGMA
|
| Number of conference presentations |
4 |
| Number of article publications |
3 |
| Number of books published |
3 |
| Number of book chapters published |
4 |
| Details of the articles |
- A Study on Consumer inclination towards the E-Commerce Segment in the Post-Independence period: A Comparative Study, Journal of the School of Language, Literature and Cultural Studies ISSN 0972-9682 VOL-2 Pg-63.
- EXAMINING THE INFLUENCES OF CONSUMER BEHAVIOUR ON PURCHASE DECISIONS IN E-COMMERCE:A COMPHRENSIVE STUDY, Aarhat Multidisciplinary International Education Research Journal, ISSN-2278-5655, Issue-I/B, VOL: XIII, Pg-37.
- EXPLORING CONSUMER CHALLENGES IN ADOPTING FINTECH SOLUTIONS ON E-COMMERCE PLATFORMS:A COMPREHENSIVE STUDY, Peer Reviewed Referred and UGC Listed Journal, ISSN 2319 – 359, Issue-I, Volume-XII, Pg-94.
|
| Details of the books |
- Business Leadership Skills FYBCOM SEM II- NEP SYLLABUS, ISO 9001:2015 CERTIFIED, Himalaya Publishing 2024.
- Commerce – III SYBCOM SHETH Publishers 2024,
- Advertising – III SYBCOM SHETH Publishers 2024.
|
| Details of the chapters in a book |
- Assessing the Role of User Trust and Interface Simplicity in Fintech Usage on E-Commerce Platforms, ISBN NO: 978-93-91199-52-4, Aarhat Publication & Aarhat Journals, 2025.
- Examining the Role of User Experience in Facilitating the Adoption of Fintech Solutions on E-Commerce Platforms: A Study of Digital Transformation and Technological Adaptation, ISBN 978-93-92007-60-6, ASTER PUBLISHER, 2025.
- EVALUATING E-COMMERCE’S IMPACT ON THE BANKING INDUSTRY: TRENDS, IMPLICATIONS FOR FINANCIAL INSTITUTIONS, ISBN : 10 : 93-5879-202-7, Red’Shine Publication, 2024,
- A STUDY ON BUS PASSENGER PERCEPTION AND LEVEL OF SATISFACTION WITH USAGE OF SMART CHALO CARD OF BEST BUS, ISBN : 978-93-91199-12-8, Aarhat Publication & Aarhat Journal’s, 2023.
|
