Types of MBA

Types of MBA

MBA as a program comes with a very systematic curriculum architecture. Students of MBA normally learn fundamentals of management like Human Resources, Marketing, Financial Accounting, Operations Management, Organization Behaviour, Macro Economics in the first one or two terms. Later, based on the aptitude, students choose their specializations such as Finance, Operations, IT, Marketing, HR, Digital Marketing, Data Analytics, Health Management, Design Thinking, Management Consulting, Project Management, Supply Chain Management etc.

Generally, most of the B-Schools offer four broad specializations – Finance, Marketing, Operations and HR. However, some B-Schools do offer more specializations ranging from Data Analytics to Supply Chain Management. Emerging Ecommerce companies that deal with online sales of goods and services demand candidates with specialization in Data Analytics, Supply Chain Management and Project Management. However, traditional industries regularly demand MBA students with specialization in Marketing, Sales, HR, Finance to support their growth aspiration.

The question of best course lies in the aptitude of students. If a student is extrovert, outgoing who likes meeting people, he or she would be the right fit to choose marketing as her specialization. If a student has engineering background and has a good knack for number crunching and is keen to sharpen her analytical and intuitive skills, she can opt for Data Analytics as her specialization.

On the other hand, for a student who loves to observe people relations and participate in fellow colleagues career growth by planning and executing training and development, assessment centre, coaching strategies, she may take HR as a specialization.

Therefore, the question of best course is very subjective. However, in India the need for marketing and finance personnel are always high. Recently, industries have realised the demand for students with more data analytical skills, supply chain management and project management skills to expand their businesses.

There are many specialized MBA courses, intended to advance certain skills which are relevant in your selected business area. Here are some of the most general MBA specializations:

  • MBA in General Management
  • MBA in Marketing
  • MBA in Human Resource Management
  • MBA in Consulting
  • MBA in Entrepreneurship
  • MBA in Finance
  • MBA in Operations Management
  • MBA in Management Information Systems
  • MBA in Global Management
  • MBA in Engineering Management
  • MBA in Technology Management

 

  1. MBA in General Management

Popular general management MBA programs impart to students competencies including risk management, problem-solving, and critical thinking. Future graduates will be able to fill management or administrative roles in a variety of organizations (private, public, NGOs) thanks to these talents.

Among the topics you will study are organizational behavior, business analytics, project and quality management, marketing management, professional development, and economics for managers. After graduation, you can apply for various management and administrative positions:

Business Development Manager – 72,100 USD/year

Real Estate Manager – 77,100 USD/year

Risk Management Manager – 94,100 USD/year

Most MBAs in General Management take 1 or 2 years to complete. You can also find online MBAs in General Management.

  1. MBA in Marketing

If you’re interested in a managerial or administrative marketing role, MBAs in marketing are a fantastic option. The Marketing MBA prioritizes the development of your marketing-related knowledge and abilities over general business courses.

Subjects include product development, digital marketing, branding, advertising management, and marketing research are typical ones. After graduation, you can occupy various positions. Here are a few popular examples:

Marketing Manager – 64,850 USD/year

Market Research Director – 79,000 USD/year

Director of Sales – 90,950 USD/year

MBAs in Marketing take 1-2 years to complete. If you cannot enrol in a traditional on-campus programme, you can look into online MBAs in Marketing.

  1. MBA in Human Resource Management

Among MBA specializations, human resource management is one of the most popular. With this MBA degree, students can advance their knowledge of business administration, strategy, and other business-related topics while also developing their human resource skills.

A Human Resource Management MBA program often includes courses in Organizational Behavior, Negotiation, Business Law, Managerial Finance, and other subjects. Here are a few examples of jobs you can apply for after graduation:

Human Resources (HR) Manager – 66,900 USD/year

Employee Relations Manager – 75,400 USD/year

Human Resources (HR) Director – 88,000 USD/year

Human resource management MBA programs require one or two years to complete. Additionally, there are online human resource management MBA programs that let you manage other obligations and have a more flexible schedule.

  1. MBA in Consulting

Classes on business strategy, organizational behavior, business communication, consulting, negotiations, ethics, and other topics are added to standard business courses for MBAs in consulting. This approach lets students to better understand the effect of business dynamics and human relations.

MBAs in consulting are excellent communicators both in writing and verbally, have keen listening skills, and are able to assess actions and offer constructive criticism. With an MBA in Consulting, you can enjoy high-paying jobs, such as:

Business Development Manager – 72,200 USD/year

Business Consultant – 73,500 USD/year

Management Consultant – 87,200 USD/year

An MBA in consulting typically takes 1-2 years to complete. If you can’t apply for an on-campus program because of your schedule, you might look at online MBA programs in consulting.

  1. MBA in Entrepreneurship

Entrepreneurship MBAs are not suitable for all students. Being self-employed or managing a family enterprise requires a high level of ambition, persistence, and willingness to assume significant responsibility.

Classes on business innovation, generating start-up ideas, venture feasibility, maintaining a start-up, resource management, entrepreneurial strategies, and product design and marketing are included in entrepreneurship MBA programs in addition to basic business subjects.After graduation, most students either start their own company or choose to use their new skills and knowledge to better manage their existing start-up. If you want to work for another company, you can choose from various roles. Here are a few examples:

Management Consultant – 87,200 USD/year

Senior Product Manager – 123,600 USD/year

Chief Executive Officer (CEO) – 156,900 USD/year

The duration of an MBA in Entrepreneurship is one to two years, as with most MBA programs. Online MBA programs in entrepreneurship are also available.

-by Dr. Chidambaram Babu, Director