BA in Multimedia & Mass Communication

Intake: 120

Semester I

Course code Course Name
BAMMEC-101 Effective communication – I
BAMMFC-102 Foundation course –I
BAMMVC-103 Visual communication
BAMMFMC-104 Fundamentals of mass communication
BAMMCA-105 Current Affairs
BAMMHM-106 History of Media

Semester II

Course code Course Name
BAMMEC-201 Effective communication – II
BAMMFC-202 Foundation course – II
BAMMCW-203 Content Writing
BAMMID-204 Introduction to Advertising
BAMMIJ-205 Introduction to Journalism
BAMMMGC-206 Media, Gender & Culture

Semester III

Course code Course Name
BAMMC EM-3011 Electronic Media – I
BAMMC TMC-3012 Theater and Mass Communication-I
BAMMC RPP-3013 Radio Program Production-I
BAMMC MGV-3014 Motion Graphics and Visual Effects – I
BAMMC CCPR-302 Corporate Communication and Public Relations
BAMMC MS-303 Media Studies
BAMMC IP-304 Introduction to Photography
BAMMC FCO-305 Film Communication-I
BAMMC CMM-306 Computers and Multimedia-I

Semester IV

Course code Course Name
BAMMC EM-4011 Electronic Media-II
BAMMC TMC-4012 Theater and Mass Communication-II
BAMMC RPP-4013 Radio Program Production-II
BAMMC MGV-4014 Motion Graphics and Visual Effects –II
BAMMC WEM-402 Writing and Editing for Media
BAMMC MLE-403 Media Laws and Ethics
BAMMC MMR-404 Mass Media Research
BAMMC FCO-405 Film Communication-II
BAMMC CMM-406 Computer Multimedia-II

Semester V(Journalism)

Course code Course Name
BAMMC DRG-501 Reporting
BAMMC DRG-502 Investigative Journalism
BAMMC EJFW 1B501 Features and Writing For Social Justice
BAMMC EJWS 1B502 Writing and Editing Skills
BAMMC EJGM 1B503 Global Media and Conflict Resolution
BAMMC EJBF 1B504 Business and Financial Journalism
BAMMC EJMJ 1B505 Mobile Journalism and New Media
BAMMC EJNM 1B506 News Media Management
BAMMC EJJP 1B507 Journalism and Public Opinion
BAMMC EJML 1B508 Media Laws and Ethics

Semester V(Advertising)

Course code Course Name
BAMMC DRGA-501 COPY WRITING
BAMMC DRGA-502 ADVERTISING & MARKETING RESEARCH
BAMMC EAGI 1501 GLOBALIZATION & INTERNATIONAL ADVERTISING
BAMMC EABB 1502 BRAND BUILDING
BAMMC EAAM 1503 AGENCY MANAGEMENT
BAMMC EAAP 1504 ACCOUNT PLANNING & ADVERTISING
BAMMC EASM 1505 SOCIAL MEDIA MARKETING
BAMMC EADM 1506 DIRECT MARKETING & E-COMMERCE
BAMMC EACB 1507 CONSUMER BEHAVIOUR
BAMMC EADF 1508 DOCUMENTARY & AD FILM MAKING

Semester VI(Journalism)

Course code Course Name
BAMMC DRG-601 DIGITAL MEDIA
BAMMC DRG-602 NEWSPAPER and MAGAZINE DESIGN (PROJECT)
BAMMC EJCI 2B601 CONTEMPORARY ISSUES
BAMMC EJLJ2B602 LIFESTYLE JOURNALISM
BAMMC EJPT2B603 PHOTO and TRAVEL JOURNALISM
BAMMC EJMJ 2B6504 MAGAZINE JOURNALISM
BAMMC EJSJ 2B605 SPORTS JOURNALISM
BAMMC EJCR 2B606 CRIME REPORTING
BAMMC EJFNF 2B607 FAKE NEWS and FACT CHECKING
BAMMC EJTJ 2B608 TELEVISION JOURNALISM

Semester VI(Advertising)

Course code Course Name
BAMMC DRG-501 DIGITAL MEDIA
BAMMC DRGA-602 ADVERTISING DESIGN
BAMMC EAAC 2601 ADVERTISING IN CONTEMPORARY SOCIETY
BAMMC EABM 2602 BRAND MANAGEMENT
BAMMC EAMP 2603 MEDIA PLANNING & BUYING
BAMMC EAAS 2604 ADVERTISING & SALES PROMOTION
BAMMC EARM 2605 RURAL MARKETING & ADVERTISING
BAMMC EARE 2606 RETAILING & MERCHANDISING
BAMMC EAEM 2607 ENTERTAINMENT & MEDIA MARKETING
BAMMC EATP 2608 TELEVISION PROGRAM PRODUCTION

 

Eligibility: XII Pass (HSC or equivalent) from Science, Arts or Commerce stream

Available Seats: 120 (50% Reserved for Hindi -speaking linguistic minority).

For course related information and further details call us on +91 9004444095 / 91 or email us at admissions@dgmcms.org.in.

Course Structure

Intake: 120

Semester I

Course code Course Name
BAMMEC-101 Effective communication – I
BAMMFC-102 Foundation course –I
BAMMVC-103 Visual communication
BAMMFMC-104 Fundamentals of mass communication
BAMMCA-105 Current Affairs
BAMMHM-106 History of Media

Semester II

Course code Course Name
BAMMEC-201 Effective communication – II
BAMMFC-202 Foundation course – II
BAMMCW-203 Content Writing
BAMMID-204 Introduction to Advertising
BAMMIJ-205 Introduction to Journalism
BAMMMGC-206 Media, Gender & Culture

Semester III

Course code Course Name
BAMMC EM-3011 Electronic Media – I
BAMMC TMC-3012 Theater and Mass Communication-I
BAMMC RPP-3013 Radio Program Production-I
BAMMC MGV-3014 Motion Graphics and Visual Effects – I
BAMMC CCPR-302 Corporate Communication and Public Relations
BAMMC MS-303 Media Studies
BAMMC IP-304 Introduction to Photography
BAMMC FCO-305 Film Communication-I
BAMMC CMM-306 Computers and Multimedia-I

Semester IV

Course code Course Name
BAMMC EM-4011 Electronic Media-II
BAMMC TMC-4012 Theater and Mass Communication-II
BAMMC RPP-4013 Radio Program Production-II
BAMMC MGV-4014 Motion Graphics and Visual Effects –II
BAMMC WEM-402 Writing and Editing for Media
BAMMC MLE-403 Media Laws and Ethics
BAMMC MMR-404 Mass Media Research
BAMMC FCO-405 Film Communication-II
BAMMC CMM-406 Computer Multimedia-II

Semester V(Journalism)

Course code Course Name
BAMMC DRG-501 Reporting
BAMMC DRG-502 Investigative Journalism
BAMMC EJFW 1B501 Features and Writing For Social Justice
BAMMC EJWS 1B502 Writing and Editing Skills
BAMMC EJGM 1B503 Global Media and Conflict Resolution
BAMMC EJBF 1B504 Business and Financial Journalism
BAMMC EJMJ 1B505 Mobile Journalism and New Media
BAMMC EJNM 1B506 News Media Management
BAMMC EJJP 1B507 Journalism and Public Opinion
BAMMC EJML 1B508 Media Laws and Ethics

Semester V(Advertising)

Course code Course Name
BAMMC DRGA-501 COPY WRITING
BAMMC DRGA-502 ADVERTISING & MARKETING RESEARCH
BAMMC EAGI 1501 GLOBALIZATION & INTERNATIONAL ADVERTISING
BAMMC EABB 1502 BRAND BUILDING
BAMMC EAAM 1503 AGENCY MANAGEMENT
BAMMC EAAP 1504 ACCOUNT PLANNING & ADVERTISING
BAMMC EASM 1505 SOCIAL MEDIA MARKETING
BAMMC EADM 1506 DIRECT MARKETING & E-COMMERCE
BAMMC EACB 1507 CONSUMER BEHAVIOUR
BAMMC EADF 1508 DOCUMENTARY & AD FILM MAKING

Semester VI(Journalism)

Course code Course Name
BAMMC DRG-601 DIGITAL MEDIA
BAMMC DRG-602 NEWSPAPER and MAGAZINE DESIGN (PROJECT)
BAMMC EJCI 2B601 CONTEMPORARY ISSUES
BAMMC EJLJ2B602 LIFESTYLE JOURNALISM
BAMMC EJPT2B603 PHOTO and TRAVEL JOURNALISM
BAMMC EJMJ 2B6504 MAGAZINE JOURNALISM
BAMMC EJSJ 2B605 SPORTS JOURNALISM
BAMMC EJCR 2B606 CRIME REPORTING
BAMMC EJFNF 2B607 FAKE NEWS and FACT CHECKING
BAMMC EJTJ 2B608 TELEVISION JOURNALISM

Semester VI(Advertising)

Course code Course Name
BAMMC DRG-501 DIGITAL MEDIA
BAMMC DRGA-602 ADVERTISING DESIGN
BAMMC EAAC 2601 ADVERTISING IN CONTEMPORARY SOCIETY
BAMMC EABM 2602 BRAND MANAGEMENT
BAMMC EAMP 2603 MEDIA PLANNING & BUYING
BAMMC EAAS 2604 ADVERTISING & SALES PROMOTION
BAMMC EARM 2605 RURAL MARKETING & ADVERTISING
BAMMC EARE 2606 RETAILING & MERCHANDISING
BAMMC EAEM 2607 ENTERTAINMENT & MEDIA MARKETING
BAMMC EATP 2608 TELEVISION PROGRAM PRODUCTION
Eligibility

 

Eligibility: XII Pass (HSC or equivalent) from Science, Arts or Commerce stream

Available Seats: 120 (50% Reserved for Hindi -speaking linguistic minority).

Contact Details

For course related information and further details call us on +91 9004444095 / 91 or email us at admissions@dgmcms.org.in.